NEW MODEL

DEFY.

Competitors.

Convention.

Your Expectations.

The Odds.

Gravity.

So, after a 45+ year career

providing marketing services

for clients, I am pivoting.

I will be the match

consumed by

the flame, no longer.

So instead of retainers

and other fees,

I am ready to

put my feet in the

fire with my clients.

Of course it has

to be the right client:

specifically, a funded

start-up or SMB

company looking to pivot

with a novel/propreitary

product or service.

And the thought of

paying fees to a

marketing consultant

or CMO has to make you

gnash your teeth.

Instead you are looking to

leverage that rare bird:

a marketing expert

who is ready to take

the same risks as you.

Well… I’m your guy.

Of course all the tumblers

have to click into place.

We have to like each other.

And trust each other.

And cut a deal for equity

or rev share or percentage

of sales that makes us

both feel warm and fuzzy.

And the product or service

truly has to be novel

and non-commodity.

You just need to know

who, what, where and how

to hit your market.

Or perhaps there are

other markets that may

never have crossed your mind.

That’s where I come in.

I develop a strategy with you,

create the assets/marcomm

and manage the program with

complete responsibility for

Return on Marketing Spend.

Because sales and revenue

that results in profits

is the name of the game.

Only this time,

your game is also my game.